Start-up

Released on by Tom Harris
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  • Start-up Book Detail

  • Author : Tom Harris
  • Release Date : 2018-08-07
  • Publisher : Springer
  • Genre : Business & Economics
  • Pages : 153
  • ISBN 13 : 3319945475
  • File Size : 74,74 MB
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Start-up by Tom Harris PDF Summary

Book Description: This guide for aspiring entrepreneurs provides expert advice on every aspect of launching a new business. It is designed to be of particular value for academics wishing to exploit the commercial value of a new technology or business solution. Inspiring and readable, it shows how to evaluate the strength of a business idea, how to protect inventions, reviews legal steps and responsibilities, shows how to position products in the market, how to create a business plan and raise initial capital. Case studies, exercises and tips demystify the process of starting a business, build confidence and greatly increase the chances of success.

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