The U.S. Brewing Industry

preview-18
  • The U.S. Brewing Industry Book Detail

  • Author : Victor J. Tremblay
  • Release Date : 2005
  • Publisher : MIT Press
  • Genre : Business & Economics
  • Pages : 406
  • ISBN 13 : 9780262201513
  • File Size : 81,81 MB

The U.S. Brewing Industry by Victor J. Tremblay PDF Summary

Book Description: A definitive study that uses a blend of theory, history, and data to analyze the evolution of the US brewing industry; draws on theoretical tools of industrial organization, game theory, and management strategy. This definitive study uses theory, history, and data to analyze the evolution of the US brewing industry from a fragmented market to an emerging oligopoly. Drawing on a rich and extensive data set and applying the theoretical tools of industrial organization, game theory, and management strategy, the authors provide new quantitative and qualitative perspectives on an industry they characterize as "a veritable market laboratory." The US brewing industry illustrates many of the important topics in industrial organization, economic policy, and business strategy, including industry concentration, technological change, brand proliferation, and mixed pricing strategies. After giving an overview of the industry, Tremblay and Tremblay discuss basic demand and cost conditions and industry concentration. They describe the evolution of the leading mass-producing brewers and the emergence of both specialty brewers and imports. They analyze the history and the causes of product and brand proliferation (showing how product proliferation leads to firm dominance), discuss price, advertising, merger, and other management strategies, and examine the industry's economic performance. Finally, they discuss public policy, including anti-trust and public health issues. The authors' set of industry, firm, and brand data for the period 1950-2002 -- the most comprehensive data set of economic variables available for an oligopolistic industry -- will be available to purchasers of the book who send an e-mail request. Data sources are listed in an appendix. Robert S. Weinberg, a management strategy scholar and leading consultant to the brewing industry, contributes a foreword. This ambitious, authoritative work, capping the authors' 25-year study of the brewing industry, will be a valuable resource for industry analysts, economists, and students of industrial organization.

Disclaimer: www.yourbookbest.com does not own The U.S. Brewing Industry books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

The U.S. Brewing Industry

The U.S. Brewing Industry

File Size : 20,20 MB
Total View : 6006 Views
DOWNLOAD

A definitive study that uses a blend of theory, history, and data to analyze the evolution of the US brewing industry; draws on theoretical tools of industrial

The Economics of Beer

The Economics of Beer

File Size : 51,51 MB
Total View : 4029 Views
DOWNLOAD

Beer has been consumed across the globe for centuries and was the drink of choice in many ancient societies. Today it is the most important alcoholic drink worl

Brewing Battles

Brewing Battles

File Size : 67,67 MB
Total View : 7506 Views
DOWNLOAD

Brewing Battles is the comprehensive story of the American brewing industry and its leading figures, from its colonial beginnings to the present. Although today

Brewing Battles

Brewing Battles

File Size : 35,35 MB
Total View : 8099 Views
DOWNLOAD

Brewing Battles is the comprehensive story of the American brewing industry and its leading figures, from its colonial beginnings to the present. Although today