Tiny Essentials of Donor Loyalty

Released on by Adrian Sargeant
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  • Tiny Essentials of Donor Loyalty Book Detail

  • Author : Adrian Sargeant
  • Release Date : 2013-01-14
  • Publisher :
  • Genre : Fund raising
  • Pages : 81
  • ISBN 13 : 9780955399336
  • File Size : 71,71 MB
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Tiny Essentials of Donor Loyalty by Adrian Sargeant PDF Summary

Book Description: In just 73 pages this little book tells you all you need to know about donor loyalty. All fundraisers want loyal donors and lots of them. But why? What benefits do really loyal donors bring? How do we find them, develop them and what will it cost? What are the pitfalls and how do we avoid those? How do we make the most of all opportunities, so that our donors stay supporting us for longer and get more out of it? These and many other questions all crowd together when fundraisers seek to address what professor Adrian Sargeant describes as, 'the single biggest challenge facing our sector today' - building donor loyalty. Luckily leading expert professor Sargeant has crammed into this tiny book all of the key essentials that fundraisers should consider if they would aspire to developing really loyal donors.

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Tiny Essentials of Donor Loyalty

Tiny Essentials of Donor Loyalty

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In just 73 pages this little book tells you all you need to know about donor loyalty. All fundraisers want loyal donors and lots of them. But why? What benefits

Hidden Gold

Hidden Gold

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