The Commercialisation of Sport

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  • The Commercialisation of Sport Book Detail

  • Author : Trevor Slack
  • Release Date : 2004
  • Publisher : Psychology Press
  • Genre : Sports & Recreation
  • Pages : 335
  • ISBN 13 : 9780714680781
  • File Size : 62,62 MB

The Commercialisation of Sport by Trevor Slack PDF Summary

Book Description: Sport has become increasingly commercialised and there are many examples of close links that have developed between sport and business. This collection examines five of them in a global context.

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"An accessible and different guide for students and practitioners alike... I′m sure that it will become a standard reference text for sports management" - Pet