Value-added Public Relations

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  • Value-added Public Relations Book Detail

  • Author : Thomas L. Harris
  • Release Date : 1998
  • Publisher : Contemporary Books
  • Genre : Business & Economics
  • Pages : 344
  • ISBN 13 :
  • File Size : 69,69 MB

Value-added Public Relations by Thomas L. Harris PDF Summary

Book Description: Here marketing public relations leader Thomas Harris uses dozens of case histories to show how some of the nation's most successful marketers have used public relations techniques to give added power and persuasion to their marketing messages.

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