Mobile Commerce: Concepts, Methodologies, Tools, and Applications

Released on by Management Association, Information Resources
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  • Mobile Commerce: Concepts, Methodologies, Tools, and Applications Book Detail

  • Author : Management Association, Information Resources
  • Release Date : 2017-06-19
  • Publisher : IGI Global
  • Genre : Business & Economics
  • Pages : 1584
  • ISBN 13 : 1522526005
  • File Size : 76,76 MB
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Mobile Commerce: Concepts, Methodologies, Tools, and Applications by Management Association, Information Resources PDF Summary

Book Description: In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.

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File Size : 71,71 MB
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This book provides the technical essentials, state-of-the-art knowledge, business ecosystem and standards of Near Field Communication (NFC)by NFC Lab – Istanb