When MBAs Rule the Newsroom

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  • When MBAs Rule the Newsroom Book Detail

  • Author : Doug Underwood
  • Release Date : 1995
  • Publisher : Columbia University Press
  • Genre : Business & Economics
  • Pages : 290
  • ISBN 13 : 9780231080491
  • File Size : 85,85 MB

When MBAs Rule the Newsroom by Doug Underwood PDF Summary

Book Description: Writing with anger but with a deep affection for the trade, he examines the growing economic pressures within the industry, the roots of the managerial revolution, and the impact of marketplace journalism on the operation of the newsroom and employee morale.

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