In the News, 2nd edition

Released on by William Wray Carney
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  • In the News, 2nd edition Book Detail

  • Author : William Wray Carney
  • Release Date : 2012-07-02
  • Publisher : University of Alberta
  • Genre : Business & Economics
  • Pages : 290
  • ISBN 13 : 0888645295
  • File Size : 87,87 MB
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In the News, 2nd edition by William Wray Carney PDF Summary

Book Description: Are you or your organization going to be in the news? Do you want to be in the media spotlight and do you know how to deal with it? In the News provides an introduction to media relations in Canada, from a practical and philosophical approach. Grounded in the latest research on how to work with media, it explains current media practices and demonstrates how to take a proactive, planned approach to dealing with media. First published in 2002 to wide acclaim from media and academia alike, the second edition is revised and updated containing two new chapters that outline emerging trends in media relations as well as connecting larger issues in media to its role in modern society.

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In the News, 2nd edition

In the News, 2nd edition

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Are you or your organization going to be in the news? Do you want to be in the media spotlight and do you know how to deal with it? In the News provides an intr

In the News, 3rd edition

In the News, 3rd edition

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Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country. The authors provide an introduction to medi

In the News

In the News

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Total View : 2620 Views
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This book introduces the concepts surrounding media relations and explains current media and communications practices, from both theoretical and practical persp