Winning in Emerging Markets

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  • Winning in Emerging Markets Book Detail

  • Author : Tarun Khanna
  • Release Date : 2010-04-28
  • Publisher : Harvard Business Press
  • Genre : Business & Economics
  • Pages : 261
  • ISBN 13 : 1422157865
  • File Size : 18,18 MB

Winning in Emerging Markets by Tarun Khanna PDF Summary

Book Description: The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. While such "institutional voids" present challenges, they also provide major opportunities-for multinationals and local contenders. Palepu and Khanna provide a playbook for assessing emerging markets' potential and for crafting strategies for succeeding in those markets. They explain how to: · Spot institutional voids in developing economies, including in product, labor, and capital markets, as well as social and political systems · Identify opportunities to fill those voids; for example, by building or improving market institutions yourself · Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies.

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Winning in Emerging Markets

Winning in Emerging Markets

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The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Wi

Winning in Emerging Markets

Winning in Emerging Markets

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About the Book : - The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Tarun Khanna and Kr

Strategies in Emerging Markets

Strategies in Emerging Markets

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This book presents seven case studies of large Danish investment companies in India and China. The case studies provide intriguing perspectives on the strategic