Absolute Essentials of Strategic Management

Released on by Barry J. Witcher
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  • Absolute Essentials of Strategic Management Book Detail

  • Author : Barry J. Witcher
  • Release Date : 2019-08-22
  • Publisher : Routledge
  • Genre : Business & Economics
  • Pages : 150
  • ISBN 13 : 0429774036
  • File Size : 43,43 MB
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Absolute Essentials of Strategic Management by Barry J. Witcher PDF Summary

Book Description: Strategy is a foundational aspect of management education, whilst strategic thinking is an essential business skill. This shortform textbook provides the absolute essentials of the field, focusing on how strategy works as a managed process. The author, an experienced management educator, provides a clear and concise structure that enables readers to understand and excel in the core strategic skills that are essential to contemporary business globally. This concise and coherent text is a unique alternative to bloated strategic management textbooks and will be welcomed by students and reflective practitioners around the world.

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