Brand Avatar PDF book is popular Business & Economics book written by Alycia de Mesa. The book was released by Springer on 2009-02-27 with total hardcover pages 194. Fast download link is given in this page, you could read Brand Avatar by Alycia de Mesa in PDF, epub and kindle directly from your devices.
Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online ec
A new experience of identity is emerging within the digital apparatus under the rubric of “avatar.” This study develops “concept avatar” as an opportuni
Tony the Tiger. The Pillsbury Doughboy. The Michelin Man. The Playboy bunny. The list of brand mascots, spokes-characters, totems and logos goes on and on and o
If you are struggling with a career plateau, Duane shares the secrets necessary to get you off the plateau and back into a place of amazing growth. Right from t