Building Global Biobrands

Released on by Françoise Simon
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  • Building Global Biobrands Book Detail

  • Author : Françoise Simon
  • Release Date : 2003
  • Publisher : Simon and Schuster
  • Genre : Business & Economics
  • Pages : 360
  • ISBN 13 : 9780743222440
  • File Size : 49,49 MB
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Building Global Biobrands by Françoise Simon PDF Summary

Book Description: Two foremost marketing strategists combine their expertise in the first ever book to offer cutting-edge global strategies for marketing biotechnology. 20 charts & graphs.

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