Conferences and Conventions

Released on by Tony Rogers
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  • Conferences and Conventions Book Detail

  • Author : Tony Rogers
  • Release Date : 2013
  • Publisher : Routledge
  • Genre : Architecture
  • Pages : 437
  • ISBN 13 : 041552668X
  • File Size : 36,36 MB
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Conferences and Conventions by Tony Rogers PDF Summary

Book Description: "Conferences and Conventions : a global industry is illustrated with case studies and examples from around the world, including Great Britain, Germany, Philippines, United States and Australia. It also provides reflective questions at the end of each chapter so that readers can test their knowledge and reflect on the issues raised. The text looks at the following specific issues: the origins of the conference industry, business tourism and leisure tourism, the buyers and the suppliers, marketing and branding, the design of conference facilities, and employment and people." -- Provided by publisher.

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