Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations

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  • Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations Book Detail

  • Author : Ahmet Bulent Ozturk
  • Release Date : 2022-03-31
  • Publisher : Goodfellow Publishers Ltd
  • Genre : Business & Economics
  • Pages : 240
  • ISBN 13 : 1911635492
  • File Size : 5,5 MB

Digital Marketing and Social Media Strategies for Tourism and Hospitality Organizations by Ahmet Bulent Ozturk PDF Summary

Book Description: Digital marketing and online social media platforms have become the cornerstones to the success of places and accommodation. This edited volume investigates the current status of digital marketing and social media utilization by both travellers and service providers and explores future digital marketing and social media research trends.

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