Taking the fear out of writing your business project, this book helps you understand and carry out each step of the research process. With detailed, friendly an
Essentials of Business Research: A Guide to Doing Your Research Project is a concise, student-friendly text that cuts through the jargon of research methods ter
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Written specifically for business students, this best-selling, jargon-free textbook highlights each stage of the research process, guiding the reader through ac
This is the market leading book for anyone doing their research project. Clear, concise and extremely readable, this book provides a practical, step-by-step gui
