Event Studies PDF book is popular Business & Economics book written by Donald Getz. The book was released by Routledge on 2016-02-22 with total hardcover pages 514. Fast download link is given in this page, you could read Event Studies by Donald Getz in PDF, epub and kindle directly from your devices.
Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the exper
"Festivals, Special Events, and Tourism examines what makes some festivals and events truly special, and how their unique ambience can powerfully motivate trave
Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at i
Event Impact Assessment is the first text to develop professionalism for IA and evaluation in these applied management fields. It positions impact assessment wi