Franchise 4.0: Issues, Trends and Evolution of Franchise Businesses in Digital Era

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  • Franchise 4.0: Issues, Trends and Evolution of Franchise Businesses in Digital Era Book Detail

  • Author : N.S. Subawa
  • Release Date : 2022-12-08
  • Publisher : Nilacakra
  • Genre : Business & Economics
  • Pages : 268
  • ISBN 13 : 6231910024
  • File Size : 21,21 MB

Franchise 4.0: Issues, Trends and Evolution of Franchise Businesses in Digital Era by N.S. Subawa PDF Summary

Book Description: Franchise business, as discussed in this book, is one of the invisible hands of the global economy. If you are imagining an economic trojan horse, then franchising is exactly what it is. The goal of the franchise is not as extreme as the trojan horse that destroyed the city of Troy in Greek heroic tales, but because it is one of the right hands of capitalism, it has the potential for efficient expansion and infiltration.

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