Handbook of Islamic Marketing

Handbook of Islamic Marketing

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ÔThis is an especially timely publication, given the current metamorphosis of politics in the Middle East and North Africa. ...zlem Sandõkcõ and Gillian Rice

The Principles of Islamic Marketing

The Principles of Islamic Marketing

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The Principles of Islamic Marketing fills a gap in international business literature covering the aspects and values of Islamic business thought. It provides a

Islamic Marketing

Islamic Marketing

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This book analyzes the current Islamic marketing environment. Since the Muslim world is extremely diverse in terms of economic development, customs and traditio

Islamic Branding and Marketing

Islamic Branding and Marketing

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Islamic Branding and Marketing: Creating A Global Islamic Business provides a complete guide to building brands in the largest consumer market in the world. The