Global Sport Business

preview-18
  • Global Sport Business Book Detail

  • Author : Brenda G. Pitts
  • Release Date : 2020-12-18
  • Publisher : Routledge
  • Genre :
  • Pages : 316
  • ISBN 13 : 9780367671594
  • File Size : 74,74 MB

Global Sport Business by Brenda G. Pitts PDF Summary

Book Description: In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinating collection of chapters examines how the development and management of resources and opportunities in sport business is vital to success. Commissioned by the World Association for Sport Management (WASM) and featuring global perspectives from leading international scholars and original research data drawn from both qualitative and quantitative inquiry, the book presents cases as diverse as customer demand in the NBA, sport and physical activity human resources in Spain and stakeholder relationships in Chinese football. Presented in three parts (global perspectives, managing resources, and managing opportunities), Global Sport Business examines key research and practical issues in sport business management and marketing studies in both global and local contexts. This is an important read for professors, scholars, and students in sport business management, a useful resource for sport business management professionals and practitioners, and illuminating reading for anyone with an interest in sport management.

Disclaimer: www.yourbookbest.com does not own Global Sport Business books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.

Global Sport Business

Global Sport Business

File Size : 83,83 MB
Total View : 8386 Views
DOWNLOAD

In the global sport business industry, growth, and development within and across various sport businesses are essential for competitive advantage. This fascinat

Global Sport Management

Global Sport Management

File Size : 92,92 MB
Total View : 9621 Views
DOWNLOAD

The international nature of the sport industry presents many management challenges and opportunities for sport organisations. This book brings together cutting-

Critical Issues in Global Sport Management

Critical Issues in Global Sport Management

File Size : 12,12 MB
Total View : 2937 Views
DOWNLOAD

The social, cultural and economic significance of sport has never been more evident than it is today. Adopting a critical management perspective, this book exam

Marketing Analysis in Sport Business

Marketing Analysis in Sport Business

File Size : 70,70 MB
Total View : 7900 Views
DOWNLOAD

This book explores sport marketing analytics, an essential and crucially important aspect of contemporary sport business. Successful sport marketing begins and