The Case Study Handbook, Revised Edition

Released on by William Ellet
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  • The Case Study Handbook, Revised Edition Book Detail

  • Author : William Ellet
  • Release Date : 2018-08-28
  • Publisher : Harvard Business Press
  • Genre : Business & Economics
  • Pages : 290
  • ISBN 13 : 1633696162
  • File Size : 99,99 MB
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The Case Study Handbook, Revised Edition by William Ellet PDF Summary

Book Description: The guide all MBAs and exec ed students need. If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.

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