Managing in the Service Economy

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  • Managing in the Service Economy Book Detail

  • Author : James L. Heskett
  • Release Date : 1986
  • Publisher : Boston, Mass. : Harvard Business School Press
  • Genre : Service industries
  • Pages : 232
  • ISBN 13 :
  • File Size : 84,84 MB

Managing in the Service Economy by James L. Heskett PDF Summary

Book Description: A four-point blueprint--the "strategic service vision"--for service managers, which offers the trend-setting management strategies that have given leading service companies a clear competitive advantage.

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Managing in the Service Economy

Managing in the Service Economy

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A four-point blueprint--the "strategic service vision"--for service managers, which offers the trend-setting management strategies that have given leading servi

Competing in a Service Economy

Competing in a Service Economy

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Die Fähigkeit, hochwertige Dienstleistungen zu entwickeln und anzubieten, ist zu einem wesentlichen Faktor für die Unternehmensstrategie und den Unternehmense

Service Management

Service Management

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This textbook offers a fully integrated approach to the theory and practice of service management, exploring the operational dynamics, management issues and bus