Marketing and Sales in the Chemical Industry

Released on by Rolf Jakobi
preview-18

  • Marketing and Sales in the Chemical Industry Book Detail

  • Author : Rolf Jakobi
  • Release Date : 2002-04-29
  • Publisher : Wiley-VCH
  • Genre : Science
  • Pages : 0
  • ISBN 13 : 9783527306251
  • File Size : 56,56 MB
DOWNLOAD BOOK

Marketing and Sales in the Chemical Industry by Rolf Jakobi PDF Summary

Book Description: If manufacturers of chemical products are to survive in today's global marketplace, they not only have to produce economically but they must also be able to market both chemicals and technology effectively. In the chemical industry, more and more chemists and chemical engineers are faced with challenging marketing tasks. This book gives an overview of the specific factors for marketing chemical products and their major markets. "Marketing and Sales in the Chemical Industry" is customized for an increasing audience. It not only covers the principles of marketing and the market structure of the chemical industry in great detail, but also discusses such modern marketing tools like the internet as well as the latest trends and developments. In addition, economical, political and sociological aspects are also dealt with.

Disclaimer: www.yourbookbest.com does not own Marketing and Sales in the Chemical Industry books pdf, neither created or scanned. We just provide the link that is already available on the internet, public domain and in Google Drive. If any way it violates the law or has any issues, then kindly mail us via contact us page to request the removal of the link.