May We Suggest

Released on by Alison Pearlman
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  • May We Suggest Book Detail

  • Author : Alison Pearlman
  • Release Date : 2018-10-16
  • Publisher : Agate Publishing
  • Genre : Design
  • Pages : 242
  • ISBN 13 : 1572848227
  • File Size : 65,65 MB
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May We Suggest by Alison Pearlman PDF Summary

Book Description: An art expert takes a critical look at restaurant menus—from style and layout to content, pricing and more—to reveal the hidden influence of menu design. We’ve all ordered from a restaurant menu. But have you ever wondered to what extent the menu is ordering you? In May We Suggest, art historian and gastronome Alison Pearlman focuses her discerning eye on the humble menu to reveal a captivating tale of persuasion and profit. Studying restaurant menus through the lenses of art history, experience design and behavioral economics, Pearlman reveals how they are intended to influence our dining experiences and choices. Then she goes on a mission to find out if, when, and how a menu might sway her decisions at more than sixty restaurants across the greater Los Angeles area. What emerges is a captivating, thought-provoking study of one of the most often read but rarely analyzed narrative works around.

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May We Suggest

May We Suggest

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An art expert takes a critical look at restaurant menus—from style and layout to content, pricing and more—to reveal the hidden influence of menu design. We

May We Suggest

May We Suggest

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Total View : 7758 Views
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Art historian and food lover Alison Pearlman visits more than 60 restaurants to take a critical look at the design of physical restaurant menus--their content,