Media, Organizations and Identity

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  • Media, Organizations and Identity Book Detail

  • Author : Lilie Chouliaraki
  • Release Date : 2009-12-09
  • Publisher : Springer
  • Genre : Business & Economics
  • Pages : 221
  • ISBN 13 : 023024839X
  • File Size : 57,57 MB

Media, Organizations and Identity by Lilie Chouliaraki PDF Summary

Book Description: The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This volume provides a new perspective into the interrelationships between media and organizations across three dimensions: Media as Business, Media in business and Business in the media.

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Media, Organizations and Identity

Media, Organizations and Identity

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The mass media, press and television have always been central in the formation of corporate identity and the promotion of business image and reputation. This vo

Organizations and Identity

Organizations and Identity

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The question “who am I?” represents one of the key challenges of contemporary life in a globalized world. For most of us, organizations play a key role in a

Media

Media

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This volume fills a significant gap in the current understanding of the relationship between media and organizations, by looking at three dimensions of their in

Organizational Identity

Organizational Identity

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Ranging from theoretical contributions to empirical studies, the readings in this volume address key issues of organizational identity, e.g. multiple identities