Michael Jordan and the New Global Capitalism (New Edition)

Released on by Walter LaFeber
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  • Michael Jordan and the New Global Capitalism (New Edition) Book Detail

  • Author : Walter LaFeber
  • Release Date : 2002-09-17
  • Publisher : W. W. Norton & Company
  • Genre : Business & Economics
  • Pages : 193
  • ISBN 13 : 0393323692
  • File Size : 21,21 MB
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Michael Jordan and the New Global Capitalism (New Edition) by Walter LaFeber PDF Summary

Book Description: Examines how the Nike corporation, using the popularity of Chicago basketball player Michael Jordan, impacted the economies and cultures of the world through its advertising campaign.

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