Relationship Marketing

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From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own—the market

Real Time

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"Regis McKenna's insights will excite you and shock you".--Lew Platt, Chairman and CEO, Hewlett-Packard.

Total Access

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Marketing as we know it is disappearing, declares industry legend Regis McKenna. As marketers focus on advertising and promotion, the chief information officer

Marketing Is Everything

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BrandingPays

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Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don't have t