Sales Management Control Strategies in Banking

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  • Sales Management Control Strategies in Banking Book Detail

  • Author : Florian Mueller
  • Release Date : 2011-02-07
  • Publisher : Springer Science & Business Media
  • Genre : Business & Economics
  • Pages : 414
  • ISBN 13 : 3834962090
  • File Size : 7,7 MB

Sales Management Control Strategies in Banking by Florian Mueller PDF Summary

Book Description: Florian Mueller empirically investigates how retail, private, and corporate banking institutions need to set up their sales management control strategy in accordance to their specific environment, business strategy, and organizational characteristics in order to increase performance.

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