Service Quality

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  • Service Quality Book Detail

  • Author : Roland T. Rust
  • Release Date : 1994
  • Publisher : SAGE
  • Genre : Business & Economics
  • Pages : 201
  • ISBN 13 : 0803949200
  • File Size : 97,97 MB

Service Quality by Roland T. Rust PDF Summary

Book Description: The importance of service and service quality has been growing in the world economy since the late 1970s. Establishing new levels of sophistication and rigor, as well as a broad set of approaches, Service Quality presents the latest research and theory in customer satisfaction and services marketing.

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Service Quality

Service Quality

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The importance of service and service quality has been growing in the world economy since the late 1970s. Establishing new levels of sophistication and rigor, a

Service Quality

Service Quality

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This extensively revised and updated edition explores even further the ways technology influences both the experiences of library customers and the ways librari

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Good customers expect excellent service. Increasingly, library customers are looking to online services instead of to the library for information. For every lib