Six Degrees of Social Influence

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Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become inc

Six Degrees of Social Influence

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Over the course of the last four decades, Robert Cialdini's work has helped spark an intellectual revolution in which social psychological ideas have become inc

Six Degrees: The Science of a Connected Age

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Watts, one of the principal architects of network theory, sets out to explain the innovative research that he and other scientists are spearheading to create a

Six Degrees

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In astonishing and unflinching detail, a noted science journalist explains how Earth's climate will be impacted with every degree of increase in global warming-

Techniques of Social Influence

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Every day we are asked to fulfil others’ requests, and we make regular requests of others too, seeking compliance with our desires, commands and suggestions.