Strategic Management in Telecommunications

Released on by James K. Shaw
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  • Strategic Management in Telecommunications Book Detail

  • Author : James K. Shaw
  • Release Date : 2000
  • Publisher : Artech House Publishers
  • Genre : Business & Economics
  • Pages : 428
  • ISBN 13 :
  • File Size : 31,31 MB
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Strategic Management in Telecommunications by James K. Shaw PDF Summary

Book Description: Understand how to thrive in the intensely competitive telecommunications environment using reinvigorated strategic planning at the corporate level with this new book. Offering a look at how to bring new products or services to market in the wake of the U.S. Telecommunications Act of 1996, this is the first resource of its kind that defines market planning, new product development, and the interaction of supply and demand in the telephony, broadcasting, and computer industries in the wake of the 1996 act.

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This title was first published in 2001. This text explores the relationship between telecommunications strategic planning process (TSPP), the organization and t