Summary: The Long Tail

Released on by BusinessNews Publishing,
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  • Summary: The Long Tail Book Detail

  • Author : BusinessNews Publishing,
  • Release Date : 2013-02-15
  • Publisher : Primento
  • Genre : Business & Economics
  • Pages : 44
  • ISBN 13 : 2806233674
  • File Size : 24,24 MB
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Summary: The Long Tail by BusinessNews Publishing, PDF Summary

Book Description: The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More". This complete summary of the ideas from Chris Anderson's book "The Long Tail" shows how the world of business is changing and commercial success in the 21st century will rely on multiple-niche marketing. The author explains that it is now better and more profitable to sell a few units in many niche markets than to try and sell a million units in one mass market. By reading about this new strategic thinking used by some of the top companies in the world, you can start paving the way for the future success of your business. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "The Long Tail" and find out how your business can become more profitable by selling less of more.

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Summary: The Long Tail

Summary: The Long Tail

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The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More". This complete summary of the ideas from Chr

The Long Tail

The Long Tail

File Size : 60,60 MB
Total View : 6566 Views
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What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a