The Handbook of European Intellectual Property Management

Released on by Adam Jolly
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  • The Handbook of European Intellectual Property Management Book Detail

  • Author : Adam Jolly
  • Release Date : 2012-05-03
  • Publisher : Kogan Page Publishers
  • Genre : Business & Economics
  • Pages : 376
  • ISBN 13 : 0749467568
  • File Size : 49,49 MB
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The Handbook of European Intellectual Property Management by Adam Jolly PDF Summary

Book Description: When managed well, intellectual property (IP) puts enterprises in a position to lock in an advantage and command a premium. But in Europe, the process of commercializing IP remains fraugt with difficulties, with significant differences existing in the application and interpretation of these rights in each national jurisdiction. Drawing on a wide range of expertise - including editorial support and input from the European Patent Office - The Handbook of European Intellectual Property Management is a practical and easy-to-follow guide that reveals exactly how IP can contribute to improved competitive performance and to greater value on the balance sheet, whilst also offering a template for 'best practice' in IP management.

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