The Management of International Marketing in the Chemical Industry

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  • The Management of International Marketing in the Chemical Industry Book Detail

  • Author :
  • Release Date : 1967
  • Publisher :
  • Genre : Chemical industry
  • Pages : 53
  • ISBN 13 :
  • File Size : 13,13 MB
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The Management of International Marketing in the Chemical Industry by PDF Summary

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Anthology of readings on international marketing management - covers market access, market planning, distribution networks, price disparity, competition, trade

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For every company that is active internationally, a systematically operated cross-national marketing management is indispensable in order to secure its own exis