The Measurement of Meaning

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  • The Measurement of Meaning Book Detail

  • Author : Charles Egerton Osgood
  • Release Date : 1957
  • Publisher : University of Illinois Press
  • Genre : Philosophy
  • Pages : 358
  • ISBN 13 : 9780252745393
  • File Size : 51,51 MB

The Measurement of Meaning by Charles Egerton Osgood PDF Summary

Book Description: The logic of semantic differentation; The dimensionality of the semantic space; The semantic differential as a measuring instrument; Evaluation of the semantic differential; Attitude measurement and the principle of congruity; Semantic measurement in personality and psychotherapy research; Semantic measurement in communications research.

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The Measurement of Meaning

The Measurement of Meaning

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The logic of semantic differentation; The dimensionality of the semantic space; The semantic differential as a measuring instrument; Evaluation of the semantic

Psychophysiological Measurement and Meaning

Psychophysiological Measurement and Meaning

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This research volume serves as a comprehensive resource for psychophysiological research on media responses. It addresses the theoretical underpinnings, methodo