Travel, Tourism, and Hospitality Research

Released on by J. R. Brent Ritchie
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  • Travel, Tourism, and Hospitality Research Book Detail

  • Author : J. R. Brent Ritchie
  • Release Date : 1994-03
  • Publisher : John Wiley & Sons, Incorporated
  • Genre : Business & Economics
  • Pages : 646
  • ISBN 13 :
  • File Size : 25,25 MB
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Travel, Tourism, and Hospitality Research by J. R. Brent Ritchie PDF Summary

Book Description: The editors have updated and revised this edition and added 12 new authors to their distinguished list of contributors from academia and industry. Contains the latest research methodologies, statistics and techniques relevant to tourism and hospitality. Includes additional material regarding the airline industry, supporting disciplines in the social sciences and environmental issues. Reflects the increasing emphasis on globalization focusing more extensively on the area of research which seeks to evaluate the effectiveness of tourism advertising.

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Travel, Tourism, and Hospitality Research

Travel, Tourism, and Hospitality Research

File Size : 28,28 MB
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The editors have updated and revised this edition and added 12 new authors to their distinguished list of contributors from academia and industry. Contains the