Who is Afraid of Fear Appeals?

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Who is Afraid of Fear Appeals?

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Scare Tactics

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Scare Tactics, the first book on the subject, provides a theory of the structure of reasoning used in fear and threat appeal argumentation. Such arguments come

Entertaining Fear

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Throughout the political spectrum, successful arguments often rely on fear appeals, whether implicit or explicit. Dominant arguments prey on people's fears - of

A Philosophy of Fear

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Surveillance cameras. Airport security lines. Barred store windows. We see manifestations of societal fears everyday, and daily news reports on the latest house